Sisi Berhe is a PR maven who has quickly ascended from associate to executive with MSL Group, where she specializes in lifestyle, beauty and fashion. After her 9-5, she works with L’Ame Inconnue (Unknown Soul), a creative collective working to bring the designs of African designers to the forefront of the industry and to change the mainstream perception of African fashion. Staying true to her Eritrean roots, Sisi’s work with L’Ame Inconnue is setting the foundation for borderless future for African designers.
This emerging genre-bending musician has already caught the attention of Into the Gloss, Wonderland, Dazed and fashion industry fave Petra Collins. Drawing inspiration from Marilyn Manson, Eminem and the Backstreet Boys, her diverse influences transcend to her broad online reach.
With over 11k Instagram followers, Dana receives 410 likes per post and 2.5 video views, on average. Last year, Dana’s music was streamed for 29k hours in 57 countries on Spotify, where she currently received 5286 listeners each month.
Desiree Shaka is an emerging model rep’d by the Toronto chapter of Elite Model Management. Her striking feature and signature cropped ‘fro has been seen in work with Andrew Coimbra and on cover of The Kit Compact.
Odessa Paloma Parker works double-time as contributing fashion editor for the Globe Style Advisor and head of content for Toronto cannabis giant Hiku and their sister brand Van der Pop. She also moonlights as DJ Weird Dad. Odessa wears multiple hats while wearing her signature bold outfits, characterized by masterfully mixed patterns that you would probably see if you were on the best high ever.
When she isn’t doing marketing for York University or backstage at shows for Oscar de la Renta and The Collections, Patricia Yeboah is behind L’Ame Inconnue (Unknown Soul), a collective working to bring African designers to the forefront of the fashion industry and to expand the mainstream perception of African fashion, beyond just textiles. Staying true to her Ghanian roots, Tricia’s work with L’Ame Inconnue is setting the foundation for a borderless future for African designers.
Jay Strut is a blogger, content-creator and front-row staple at fashion weeks around the world. After years of well-curated and envy-inducing snaps of her lifestyle, she has amassed an impressive following and has secured her place as one of Toronto’s foremost fashion bloggers and influencers, with collaborations with HP, Google, Chanel and Versace under her belt.
Every photo from her international escapades gets an average of 1.1k likes from nearly 61k followers.
Mur is a Toronto scene queen and hair and beauty expert. On-set she specializes in stage hair and gel styling and online she showcases her ever-evolving hairstyles, from a bleached crop to her two-tone bob and expertly laid baby hairs.
Italian-bred, Melbourne-born and Toronto-based stylist and self-described ‘fashion psychic’. Her international upbringing and travel-heavy lifestyle has given her a wider scope of trends and deeper consciousness of fashion production. As a #whomadeyourclothes enthusiast, ethical sourcing and sustainability are non-negotiables in her styling work and in her own line of unisex army jackets and accessories, Albano.